CouponWaly
CouponWaly is our own coupon and affiliate content platform — where we engineer SEO and growth at scale on our own production site.
The Challenge
A large coupon and content site was bleeding crawl budget on thousands of thin pages, while broken store redirects were sending users and Google to dead ends.
Our Approach
We engineered an SEO cleanup on the live site over SSH — fixing the store-redirect bug at the rewrite layer (flush plus corrected rules) and applying noindex to 909 low-value coupon pages so search engines focus on pages that actually rank.
Key updates included:
The Outcome
What the cleanup delivered:
What We Delivered
